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We close the gap between technology innovation from Silicon Valley and adoption in the political sector.
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We bridge the gap between technology strategies and political strategies.
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We keep clients in front of technology disruption, whatever the source.
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We provide a full suite of the most advanced digital tools.
The latest tools in political technology allow us to reach decision makers and voters in surgically targeted ways that were previously impossible. But technology is only as good as the inputs that go into it.
Our leaders are career-long political professionals with extensive training in all of the tools of political advocacy. Many digital firms offer technical experience without the political chops. Many political consultants have the political pedigree without the technical expertise.
Neptune Ops and IVC Media bring Northern, Southern, and Baja California together with a team of political, digital, and creative talent that has executed award-winning campaigns at the highest levels.
We serve as a white-labeled partner to public affairs firms, lobbyists, and consultants, allowing them to offer the latest in digital advocacy solutions to their clients.
We work with independent expenditure committees throughout the country to deploy the latest in digital advocacy solutions in their campaigns.
We white-label our digital services to general political consultants, allowing them to offer the most impactful political technology in their campaigns.
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We use the latest in political technology to advocate for trade associations, non-profits, and businesses in Sacramento, Washington D.C., and state capitals throughout the country.
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We work with ballot initiative committees to bring the highest-impact political technology to their campaigns.
We run B2B and other highly targeted digital campaigns for corporate clients where the stakes are high and key decision makers must be reached.
At Neptune, we focus on one thing so that we can do it our best—we deploy the latest in political technology to help clients succeed in advocacy, both in public affairs and elections. We help our clients avoid the pitfalls of technology disruptions, and capitalize on the opportunities created by these changes.
This work covers the following categories:
We use the latest tools to surgically deliver messages across numerous digital platforms including:
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Connected TV
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Programmatic Video and Display
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Native Contextual
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Programmatic Audio
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Digital Out-of-Home
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Hybrid Social/Programmatic
We deploy pioneering uses of smart TV data to build audiences and retarget people who have been exposed to particular content.
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Unlike other expensive black box solutions on the market, Neptune reaches political influencers using a suite of transparent and cost-effective digital tools.
We execute a multi-step series of cookieless tactics to precisely reach targets as cookies disappear.
We surgically surround audiences with the most effective geo-fencing tools available.
We use AI to process content that people are consuming across online and Connected TV platforms, and use this data to build and retarget audiences.
We deploy best in class identity solutions to reach targets across each of their devices.
Much of the data in voter files across the country is incorrect, particularly physical addresses. Neptune uses several tools to supplement this flawed voter file data, helping campaigns reach millions of voters they would otherwise miss.
We use the latest grassroots tools to bring constituent voices into public affairs debates and get out the vote campaigns. Our work includes:
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Custom Advocacy Hubs
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Video Messaging
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Policy Maker Emails and Social Media Activation
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Petition Signatures
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AI-Driven GOTV and Grassroots Advocacy Phone Calls
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SMS Texting
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Custom Calls to Action
Political clients have different production needs than other advertisers. The key to successful political ad production is creating high-quality ads at a rapid pace to meet the demands of legislative developments, fundraising cash flow, and other campaign changes that often happen with little notice.
Another key to effective political advertising is micro-targeting numerous audiences with distinct creative content. It is therefore critical for political advertisers to have cost-effective creative solutions that allow budget room for producing tailored ads to reach multiple audiences.
Our studio meets these unique needs of political clients with scalable production built on the latest AI tools to assist with image generation, voice-over work, and numerous other aspects of the creative process.
Our video ads fall into the following categories:
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Stock Ads: Ideal for rapid, high quality production where live-action shots are not required.
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Simple Live Action: Best for straightforward shots, usually with a single spokesperson.
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Animation Including 3D: High-impact formats to explain complicated concepts, particularly useful in public affairs and ballot measures campaigns.
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Actor Live Action: For larger budgets when the message is best delivered through different voices.
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President
Bryan has served two U.S. Presidents and has over 30 years of experience in public affairs and campaigns. He started in politics as a fundraiser and grassroots organizer for Clinton/Gore ’96, where he was the campaign’s youngest employee. He went on to form a successful fundraising group that helped congressional and local candidates win competitive races.
From 2007-2008, Bryan was a member of Obama For America’s National Fundraising Committee. He later served in the Obama Administration as Senior Counsel at the U.S. Department of Energy where he worked on climate change legislation and implementing a $90 billion dollar clean technology package.
Bryan’s public affairs experience has included running the solar industry’s advocacy across the country. During this time, the industry saw record expansions that were enabled by dozens of regulatory and legislative wins across the federal government and 47 states. A leading political journalist wrote that under his leadership the industry’s “mastery of guerrilla tactics is awe-inspiring.” Fortune profiled how he is “radically changing” political advocacy through technology.
He was the principal political strategist behind Proposition 36, the historic ballot measure in California that passed in 2024 with over 70% percent of the vote, which tackles California’s homelessness and fentanyl crises.
Bryan is a double graduate of The George Washington University in Washington, D.C., where he received his B.A. in political science and his J.D.
He lives in Lafayette, California with his wife, dogs, and two college-aged daughters whenever they need their laundry done.
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Mathews is an adept navigator of the beltway political and industry landscape, with the chops of a political operative and the savvy to understand how complex businesses are built and managed. He has extensive campaign experience at all levels, including four presidential campaigns, three national conventions, and a Prime Minister’s campaign in Albania.
Juan is a bilingual border baby with a talent for getting things done. For Neptune Ops, he designs and directs a team of creative talent to produce engaging content that makes the competition play catch-up. Juan graduated from Suffolk University. He lives in San Diego and oversees a creative team in Mexico.
Nora has more than 20 years of experience in operations, benefits, compensation and total rewards, risk management, emergency and succession planning, recruiting and hiring, sales, and employee relations. She has held Vice President and Director level positions in companies in the real estate, clean energy, law, and education sectors. She was also a partner in an executive search agency. Nora received her B.A. from the George Washington University in Washington, D.C. and holds a Senior Professional in Human Resources (SPHR) designation.
Javier is a bilingual border baby who understands the art of implementation. For Neptune Ops, he pulls together the political, creative, and strategic parts of the campaign to deliver high-impact content. Javier graduated from San Diego State University and lives in Tijuana with his military-trained dog.
Kendall Shain is a dynamic AI and marketing professional with nearly a decade of experience, gaining her expertise at HubSpot and five years at a political digital marketing firm. For Neptune, Kendall dedicates herself to ensuring the team is using the latest in marketing and AI technologies to increase productivity and output. Her background in automation, AI solutions, and e-commerce consistently delivers exceptional results. Kendall lives in San Diego with her fiancé and their black lab, her running partner.
Karis is a seasoned expert in ad tech with extensive experience in omnichannel strategies, and a particular focus on the latest programmatic tools. She excels in optimizing digital advertising campaigns using data-driven insights, with a focus on display, video, and CTV advertising. Certified in digital advertising, Karis combines technical expertise with a passion for team development and strategic growth initiatives.
Christina Capella is a digital strategist and project manager who has contributed to the success of major competitive electoral, labor, and issues-based campaigns nationwide. In addition to digital campaign work, she comes from a background of organizing on tight races, particularly in supporting BlackPAC to elect Doug Jones for US Senate in Mobile, AL in 2017, and as an organizer on CO Gov. Jared Polis’ 2018 race in Colorado’s highly conservative 3rd Congressional District. Christina lives in San Diego, California.
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Allyson Helfer graduated from California State University, Dominguez Hills with a B.A. in Political Science and a minor in Communications. She has worked on several political campaigns across the country, focusing on digital communications and GOTV tactics. At Neptune Ops, Allyson supports a wide variety of digital services including programmatic advertising, ad production, and grassroots communications.
Savannah specializes in programmatic advertising and multi-channel campaign optimization across CTV, OTT, and display platforms. Based in Charlotte, North Carolina, she brings extensive experience in advanced advertising technologies and data-driven optimization strategies to Neptune Ops' digital campaigns. At Neptune Ops, Savannah manages sophisticated programmatic solutions while working closely with cross-functional teams to deliver measurable results for our clients.
On each episode of Nation State of Play, we explore the political forces driving public policy across California. We dig deep on federal and state topics to find out what politicians are doing, and most interestingly—why they’re doing it. We explore these topics with political insiders, advocates, and policy-makers themselves to get below the headlines, and show you the true forces shaping our nation state.
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