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Operation Neptune

THE MOST FAMOUS INTEGRATED CAMPAIGN IN HISTORY

The name Neptune Ops comes from our founding concepts.

First, it’s inspired by the most famous integrated campaign in history—Operation Neptune, the codename for the Invasion of Normandy. D-Day holds a special place in our hearts, and a strong conviction in our heads. General Eisenhower knew that the only way to succeed was to deploy every resource under his command—paratroopers, infantry, navies, air forces, deception, spies, the French resistance, and the power of the sea itself. It’s a metaphor for the integrated campaigns that we run at Neptune Ops—you’re at your strongest when you bring all the forces to bear.

Second, our name is a nod to Neptune, the Ancient Roman sea god. Our founding partners are based in Los Angeles and San Francisco respectively, the gateways to the Pacific. Increasingly California is one economy, and our firm is built to maximize the strengths of our entire state.

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